February 9 - As the world's top manufacturers of luxury lifestyle products line up to showcase their gadgets and racing machines in Dubai, GAC has been gearing up to the task of delivering them to the region's leisure and entertainment capital.

A dizzying array of luxury products, high-performance cars and motorbikes and adrenaline-pumping demos will go on display at Big Boys Toys 2012, the Middle East's premier lifestyle event that is being held from February 9 - 11 at Atlantis The Palm, Dubai. Organised by Artaaj Events, the exhibition brings together the latest technologies and the biggest brands along with high-impact entertainment features, packed into three days of action and excitement.

GAC has been appointed the official freight forwarder and site handling agent for the event, handling all overseas shipments, bringing the products into the UAE on time for the exhibition, arranging for customs clearance and delivering the products to the site.

"GAC has become a trusted partner for event and exhibition promoters around the region," says Gurpreet Kohli, assistant sales manager - Freight. "GAC Dubai's dedicated events logistics division provides the skills, experience and resources necessary to meet the complex and often challenging demands of exhibition organizers, enabling them to provide logistics management of any scale and complexity."

David Burck, general manager - Freight, adds: "Bringing these gigantic machines and high-octane products to Dubai from all over the world presents us with an interesting challenge. But it's a challenge GAC Dubai has consistently demonstrated it can rise to, thanks to our flexibility in handling a diverse range of shipments and customer requirements."