December 10 - Terex Cranes has launched a new app - Cranes Expert - which it claims is the lifting industry's first electronic application designed specifically for crane companies.
Available for both iOS and Android operating systems, the new Cranes Expert app brings together crane model marketing information, including equipment brochures, datasheets, photography, 3D panoramic views and videos.
"Technology has made it possible for us to move well beyond the printed datasheet, making a broad range of information available digitally in ways not possible with paper," said Sven Ebinger, director of global communication and brand management at Terex Cranes.
"Customers can, for example, now see a Terex all terrain crane move from lift to lift within five hours rather than just reading about it, and they can take a virtual test ride in the Superlift 3800 crane with the cab panoramic versus simply looking at pictures."
Once the app is installed, customers can download the entire Terex crane equipment media library or just specific crane model information.